No, matcha isn't just for fit girls (and no, you don't need to sell a kidney to drink it) 🍵

Matcha may be a rising star in the wellness world, but it still carries some stubborn stereotypes. So let's dispel any misconceptions right away: no, it's not just a yoga-influencer drink. And yes, you can get high without breaking the bank 💸

Misconception #1: Matcha is only for health addicts

Wrong. Matcha is for everyone. You don't need to do sun salutations or follow a gluten-free diet to love it. Just want a drink that boosts your energy without tearing you apart? Want a unique taste, a moment just for you? Well, you're in the right place.

Misconception #2: You have to be an expert to prepare it

Wrong too. You can make good matcha with just a mug, a small whisk, or even an electric milk frother. The most important thing is water that's not too hot, and a little love. Everything else is a bonus (although a chasen is stylish).

Misconception #3: It’s super expensive

Matcha comes in all price ranges, just like wine. But these days, you can find good matcha at low prices , especially if you buy online. And between you and me? A matcha often costs less than a latte on a terrace (and you'll have some left over for the next few days).

Misconception #4: Matcha tastes too strong/too weird

Have you been served matcha that's too bitter? Wrong dosage, poor quality, boiling water... Real matcha is smooth, vegetal, and sometimes a little naturally sweet. What if you make it into a latte with oat or almond milk? You'll fall in love.

Myth #5: It’s just an Instagram trend

Matcha isn't a gimmick. It's been drunk in Japan for centuries, used in Zen rituals for concentration, mental clarity, and balance. It's so popular today because it has real benefits, not just a pretty color.

Conclusion

Matcha isn't a fad. It's a vibe. A healthy, cool, and accessible alternative that has a place in your daily life, whether you're an athlete, entrepreneur, artist, student, or just a person who likes to feel good.

So forget the clichés, heat the water (not too much), and get started 🍵💚